Pay-Per-Click Fraud Alert

May 14, 2009

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For some time now we’ve been investigating the pay-per-click world. To dive or not to dive we’re not sure. Many of our clients have taken the plunge and reap the benefits. This article shares some recent challenges faced by advertisers. Thought it was educational and something to think about.

If you’re currently advertising this way don’t freak out! We’re not telling you that you’re in trouble, just a point of conversation to consider and keep a look out for possible false clicks as google will give you credit for them if you dispute them.

Happy reading:

Pay-Per-Click Web Advertisers Combat Costly Fraud

By SUSANNA HAMNER

Published: May 13, 2009

The economic downturn has led to an increase in pay-per-click advertising, and in the use of false clicks to make money for the Web sites that carry the ads.

Read full New York Times artical at http://www.nytimes.com/2009/05/13/business/media/13adco.html

Who Manifested This Madness?

This fabulous human, that's who.

Monica Maye Pitts

Monica is the creative force and founder of MayeCreate. She has a Bachelor of Science in Agriculture with an emphasis in Economics, Education and Plant Science from the University of Missouri. Monica possesses a rare combination of design savvy and technological know-how. Her clients know this quite well. Her passion for making friends and helping businesses grow gives her the skills she needs to make sure that each client, or friend, gets the attention and service he or she deserves.