Monthly Archives: September 2019

MAPA REF Golf Tournament Group Photos – September 25, 2019

We had a blast taking photos of all of the teams at the MAPA REF Golf Tournament!

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How to Create an XML Sitemap and Submit it to Search Engines

A good sitemap isn’t one that you have to manually update — it needs to update itself with all the content you add to you site and cue the search engines into all the goodness they’re publishing. Here, I walk you through how to install and submit your sitemap to Google and Bing.

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The Difference Between Visual Sitemaps and XML Sitemaps and Why You Need Them

A sitemap can be a lighthouse on a vast sea of search engine algorithms that shines a far-reaching beacon, guiding all who search the Internet for your product or service to their final destination — your website!

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Best Construction Websites: Sites We Love & What Makes Them Awesome

Here it is: the good, the really good, and the not-as-good-but-still-noteworthy construction websites of 2019. Go ahead, dive in and swim around in each website until your fingers get all pruney.

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Construction Company Website Content - featured

Construction Company Website Content: What do you need on the pages of your website?

Knowing you need a website and knowing what should go on it are very different things. Here, I’ll walk you through some essentials that will help you get the most out of your new website and turn it into a highly functional home base for your online marketing (and recruiting!) efforts.

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Using Technology in Marketing

While using technology in marketing is change, it’s certainly not an eraser. When you're using it the right way, you're not changing your message or erasing a process, you're just adjusting the way you present it to your audience so they can intake it more effectively. That’s the technological sweet spot — take something good but aging and make it better, like chocolate covered bacon.

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