Williams Construction New Website

A Website in Need of Renovation

In the construction industry it is critical to maintain the tools of the trade. An outdated piece of equipment may not perform its job well, or worse, it may present a safety hazard. This goes for heavy machinery, personal protective wear, and websites. Okay… maybe that last one isn’t really life threatening, but it is an important tool for business. Williams Construction realized they had an outdated website that was not performing its job: a tool in dire need of replacement. They needed a site that would enable them to :

  • Showcase past projects to potential clients.
  • Share the services they provide to show the variety of industries they are contracted for.
  • Report statistics and display certifications that give them a competitive advantage.
  • Easily update the site with company news and newly completed projects.

Williams Construction is no stranger to taking on risky projects. They realized that they had become too comfortable with their old website, so they took on another sort of risk. They took a leap of faith and set out on a journey to search for a company who knew both construction and website design, lo and behold they found MayeCreate Design. They were looking for a clean, modern and easy to use website that matched their company culture. We recognized that Williams Construction held a reputation for safety and quality service — one that all great companies should strive for. In that spirit, we at MayeCreate Design wanted to build them a website to match their great (and hard earned) reputation.

Serving Oklahoma’s Complex Construction Needs for over 60 Years

Williams Construction brings expertise and safety to critical and dangerous industrial  projects throughout Oklahoma. They have a strong track record, spanning all the way back to 1953, and operate on a core set of values to provide meaningful work to their clients and communities. They perform general contracting and maintenance in areas such as aerospace, chemical services, data centers, energy and power generation, fertilizer, food, paper, petrochemical and more. Now that’s a diverse range of capabilities.

A Stable Foundation for an Online Presence

Safety is the number one priority for Williams Construction, especially with the complex, unique and even dangerous projects they take on. To emphasize this we showcased safety numbers and certifications throughout the site to emphasize how important safety is to the company.

Williams Construction New Website - Company Statistics

In their line of work, Williams Construction looks to reach potential clients by their respective segments. In order to create a face for each of these industries, we created pages dedicated to each area of operation, with descriptions of services and a gallery of relevant, past projects. These serve as landing pages to greet the variety of industry professionals searching the web for specific contracting services. These landing pages are set up to address the individual challenges, and solutions for each industrial segment. They feature past projects to showcase some of the company’s work, and when clicked expand to reveal pictures and more information, including — you guessed it, more statistics. Our aim for the website was to create an online portfolio to bring in clients, while also showcasing their impressive achievements as a company.

Williams Construction New Website - News

The new website allows for any interested candidates to apply online, through the Careers page. With the site’s mobile friendly, adaptive design, applications can even be filled out on a smartphone. This streamlines the application process and allows for more opportunities for HR to connect with potential hires, and with Williams Constructions success, they’ll surely need all hands on deck!

Some other notable features are:

  • Custom WordPress Theme
    With Custom WordPress Themes, the website design is unique and the structure is flexible, scalable, and easily manageable. Let’s just say websites with custom WordPress themes aren’t forced to reside inside the box.
  • Safe Site Plan
    The new Williams Construction website is enrolled in our Company Safe Site Plan, meaning we’ve enhanced the sites in an effort to offensively protect them from hackers. We backup the site daily, maintain regular WordPress and plugin updates, and monitor site activity and link function.
  • Automated Email Newsletters
    With MailChimp’s automated email feature integrated into the Williams Construction website, news/resource subscribers and event registrants automatically receive emails as news publications, resources, and event updates are added to the site.
  • News Page
    The News section of the website provides a platform for Williams Construction to promote events, introduce the staff, and to share business specific information. This allows their audience to learn more about the company and to see the individuals who make their projects become realities.
  • Contact Page
    The Contact page gives the audience easy access to communicating with both offices and to send general inquiries through an embedded email form.
  • Projects Page
    The Projects page gives a home to Williams Construction’s past projects, allowing them another channel to showcase their capabilities as a firm. The projects are presented with pictures and titles. When clicked on, they expand to give descriptions, deliver stats, and display more project images.

Are you looking for a website?

Do you have a website that can’t keep up with the times, or do you just need a site in general? Contact the team at MayeCreate Design. We believe websites work when good design meets solid functionality. Our web designs always aim for ease of use and clear communication. Check out our portfolio for a look at our other projects and to get your pride on… today.

More about the Author

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Jacob Dulany

Jacob Dulany is recent intern-turned-MayeCreator. Jacob received a degree in Business Administration from the University of Missouri, and sought a career in digital marketing. He now works at MayeCreate, where he enjoys interacting with client accounts, writing blog posts, and a little bit of something new each day.

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