Target Audience Discovery Workshop


Audience Discovery Workshop

Not sure where to start to building awareness for your organization?
Struggling to figure out what to say in your marketing?

Your audience knows. Discover them.

You will discover who you need to communicate with to successfully build awareness for your organization by creating a “supporter” persona of your most important audience.

You’ll learn how you to use this information to fuel your marketing. (And if you come to the live session I’ll even give you a downloadable cheat sheet so you can do it on your own!)

You’ll leave with ideas and an example process to connect with new supporters while nurturing existing relationships at the same time!

Why discover your audience?

Do you talk to your mom and your daughter the same way? 
Nope. That’s because they’re different audiences.

Discovering your audience helps you:

  • Know what to say when asking for donations or calling for volunteers.
  • Know what to write about in your communications to build awareness with new supporters and deepen relationships with current donors.
  • Decide what marketing activities to put in your marketing plan to meet your idea audience.

Sign up for the workshop!

This is a free 1.5 hr interactive virtual workshop – not just a presentation.

Sign up is closed for this workshop, but we’ll hold them again!

Join the waitlist to be the first to know when registration for this free workshop opens!

If your 2021 marketing plan
isn’t done yet, it’s not too late!

Join me and other nonprofit marketers for the Nonprofit Marketing Plan Workshop & Consulting Package.

You’ll walk away from this 2 hr workshop & consulting combo with a marketing plan in hand.

Registration Opens February 9th.

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